The First-Time Digital Writer's Playbook to Finding Their Niche
Read this if you want to find your unique niche, help readers with a specific problem, and follow your interests
I've spent the last 60 days trying to find my specific niche. It's the most important thing new writers need to do.
Here's what I've learned:
Focus On What Problem You Want to Solve
When you are looking for your niche, start with the problem you want to solve.
What do you care enough about or find so interesting you want to talk about it over and over again? Then take this problem and make it more specific. Add a noun to the topic of the problem, solve it for a unique audience, or provide a solution no one else is.
Reader's come to you to solve a problem they have, be clear on what you are doing for them.
Develop Your Specific Knowledge Over Time
If you have intense interest in a topic today, but you are not an expert, you can become one.
Follow your burning curiosities. Write about it with the credibility of an obsessed beginner. Your target audience for now will be other beginners.
Spend more of your time exploring and learning, then share what you discover as you go.
Views And Likes Do Not Matter
Your goal is to find an audience that has the same problem you want to solve.
Comments, DMs, and questions on your posts are the best indicator you are on to something. When you are in the problem space, this is the signal you should listen to. Use this feedback to inform future subtopics to explore and post about.
It will take time for your content to find it's audience, so stick with your topic for months at a time.